|
|
The BasicNet Group acquires Sundek® On Thursday, December 4th, the BasicNet Group, owner of the brands Kappa®, Robe di Kappa®, K-Way®, Superga®, Sebago®, Briko® and Woolrich®, announces that it has reached an agreement to acquire the Sundek® brand, together with 100% of Kickoff S.p.A.—the current owner and operator of the brand, controlled by Winnie S.r.l. Founded in San Francisco in 1958, Sundek® was among the first brands to shape surfwear, becoming one of the key players in the emerging Californian surf culture. The acquisition of Sundek® allows BasicNet S.p.A. to further enrich its portfolio with another storied brand that fits perfectly within the Group’s strategy. Click here for the press release anche here for the Breaking News. |
